Outbound5 min read

Email Setup

Connect a Gmail App Password or any SMTP provider. Required before a campaign can send.

Outbound email sends from your own inbox. You need one connected before any campaign can send. Go to Outreach Settings in the sidebar.

Gmail

Gmail connects with a 16-character App Password, not your normal account password. Google will not issue one until 2-Step Verification is enabled.

  1. Turn on 2-Step Verification on your Google account. Google requires this first.
  2. Open App Passwords, type a name like Ozigi, and click Create.
  3. Copy the 16-character password Google shows you.
  4. In Outreach Settings, enter your Gmail address, paste the App Password, and set the display name recipients will see.
  5. Click Connect Gmail.

Ozigi tests the connection before saving. If it saves, mail will actually send.

The App Password is shown once. Google will not display it again after you close the dialog. If you lose it, delete that entry in App Passwords and generate a new one — you cannot recover the original.

Your display name is the "from" name on every outbound email. Dumebi from Ozigi reads better than a bare address.

Other providers (SMTP)

For Outlook, Microsoft 365, Yahoo, custom domains, or transactional providers, use the SMTP connection.

Click + Connect SMTP and either pick a preset — Outlook, Yahoo, Zoho Mail, Fastmail, SendGrid — or choose Custom and enter the host and port yourself. Then supply your username, password or app password, and the from address.

Ozigi tests the connection before saving here too.

ProviderTypical hostPort
Outlook / Microsoft 365smtp.office365.com587
Yahoosmtp.mail.yahoo.com587
Zoho Mailsmtp.zoho.com587
Fastmailsmtp.fastmail.com465
SendGridsmtp.sendgrid.net587

Passwords are encrypted at rest.

Most providers want an app password, not your login password. Outlook, Yahoo, and Zoho all issue app-specific passwords once two-factor is on, and will reject your account password outright. If a connection test fails with an authentication error, this is nearly always why.

Multiple inboxes

Connecting more than one inbox requires Pro. Running several spreads volume across addresses, which keeps any single domain's daily count in a safe range.

Each connected account tracks its own daily send count, visible in Outreach Settings.

Deliverability

The sending setup matters less than the sending behaviour. A few things that reliably decide whether cold email lands:

Warm the domain. A domain with no sending history that suddenly emits two hundred cold emails gets classified as spam and stays classified. Start at twenty to thirty a day and build over weeks.

Set SPF, DKIM, and DMARC. These are DNS records on your sending domain, configured with your provider rather than in Ozigi. Missing them puts you in spam regardless of anything else.

Consider a separate domain for cold outreach. Many teams send outbound from a lookalike domain so that a deliverability problem cannot touch their main one.

Keep the list clean. Bounces damage reputation. Leads that bounce are marked and excluded, but a consistently high bounce rate means the ICP is sourcing bad addresses.

Checking it works

After connecting, the account appears in Outreach Settings with its status and today's send count.

The real test is Preview Emails on a campaign — it exercises generation, and confirms your persona and ICP produce something worth sending before any of it reaches a real inbox.

When it stops working

Authentication failures after months of working. App passwords get revoked when the account password changes or 2FA is reconfigured. Generate a new one and reconnect.

Sends stop mid-campaign. Usually the daily cap, either yours or your provider's. Gmail enforces its own ceiling on top of whatever you set in Ozigi.

Mail sends but lands in spam. That is a domain reputation and DNS problem, not a connection problem. Check SPF/DKIM/DMARC first.

More in Troubleshooting.